Cleanliness

Cleaner ammo - for our planet and for you

What “clean” means for EcoBullet right now

Today, when you pick up a box of EcoBullet 9mm, clean means:

1. Lead-free primer

   • Targets one of the dirtiest parts of a traditional cartridge: the primer compound that burns right under your nose when you shoot.

   • Less airborne lead compared to conventional lead-based primers, especially relevant for indoor ranges.

2. Recycled brass cases

   • Cases are sourced from recycled brass instead of always using newly produced material. Always tested and without performance compromise.

   • Keeps quality brass in use and reduces the need for fresh resource extraction.

3. Straight talk about our footprint

   • Even though we offset the long-term impact, our powder still emits CO₂ while burning.

   • Our bullets and cases are still made of metal.

   • Our current packaging still includes plastic elements.
     Saying that out loud is part of being clean, too.

What we’re working on next

We don’t want to just say “eco-friendly” and leave it at that. Here’s the roadmap we’re actively working on:

• Plastic-free packaging
  We’re testing packaging options that remove remaining plastic components and move entirely to recyclable, fiber-based materials - without compromising transport safety and protection for the ammo.

• CO₂ accounting and offsets
  We claim “CO₂-neutral,” but we are also running a real system:

  • Estimating emissions per production batch

  • Choosing reputable offset projects

  • Buying CO₂-Certificates to offset every single round, we produce

Next step:

• • Publishing certificate IDs so you can see what we’re actually funding

• Material and process improvements
  As we grow, we’ll explore cleaner processes and components that keep performance high while pushing impact down - and we’ll be honest about trade-offs.

Until each step is fundamental and implemented, we’ll treat it as “in progress”, not as a finished promise.

Clean also means transparent

A lot of “green” products fail the sniff test because details are vague. We hear that, and we agree.

So on this page, and across our site, we’ll always keep two lists:

• What EcoBullet is today

  • 9mm Luger range ammo

  • Lead-free primer

  • Recycled brass cases

  • Conventional packaging (plastic-free packaging in development)

• What EcoBullet is not yet

  • Not fully plastic-free in all packaging

  • Not fully CO₂-neutral with a published offset registry

  • Not free from all environmental impact - and we won’t pretend otherwise

If you ever see a claim on our site that doesn’t match what we’ve written here, call us out. That’s how we stay honest.

Cleaner shooting starts with one box

If you’re curious whether “cleaner ammo” actually feels any different in your training:

• Grab a Test Pack and compare EcoBullet against your regular-range load.

• Pay attention to how your gun runs, how the air feels during a long indoor session, and how it aligns with your own values.